Joico Blonde Life Brightening Shampoo

Gentle enough to use daily, sulfate-free Blonde Life Brightening Shampoo banishes brass, lifts away dirt and oil, and restores highlighted hair to optimal PH level. You'll have gleaming, on-tone blonde with slip and smoothness.

• Gently cleanses with rich lather
• Free of SLE/SLES Sulfates
• Added softness and smoothness
• Keeps blondes bright